On July 1st 2010 FyreBoy Records inked a label deal with iMG/Universal Music Group to be led by a world class executive team. The first artist from Fyreboy Records under the new partnership will be Strap & Jay, a sensational hip hop duo.Under the new deal between Fyreboy Records and IMG/Universal Music Group, Universal et al will distribute original music provided by Fyreboy. The deal further provides Fyreboy Records the opportunity to provide its current and future artists with global sales, marketing and distribution networks.

This joint venture allows Fyreboy Records the ability to reach out to independent artists and offer an established platform to support their goals of releasing quality projects that set standards in the nationwide marketplace."This is a great opportunity for Fyreboy Records and all the artists involved," said Willie “Bay D” Spratt CEO of Fyreboy Records. “Everyone at Fyreboy Records is enthusiastic over the opportunity to work with our new partners and to create a roadmap for success for many independent artists."

About Fyreboy Records:

FyreBoy Records was established in April 2002. The company has grown to over eight artists and functions as a promotions company. CEO Willie “Bay-D” Spratt has worked in the music business for several years including work as an account executive for Radio One, Inc. Willie’s tenacity and business expertise has assisted him with making some major moves on the Midwest music scene. In the time that FyreBoy Records has been in existence, the label has been able to build a fan base and strong regional presence. The core of the marketing strategy is reaching out to labels in neighboring markets and cross collaborating. The company has built its fan base by bringing in national artists for quality events and building personal relationships with the management of several of these artists.

About iMG Recordings:

iMG Recordings is exclusively distributed by Universal Music Group. iMG Recordings was founded in 2001 by Rick Robinson who started RJ Management five years before. The company was formed after RJ Management had played a role in the careers of numerous artists in which it handled many of the day-to-day issues as well as long term personal goals for the artists' careers. In 2000, Robinson saw the need to expand and build a record label along with his successful and growing management company

About Universal Music Group:

Universal Music Group (UMG) is the largest business group and family of record labels in the recording industry. It is one of the Big Four record labels and is widely known for its label groups such as: Island Def Jam Music Group, Interscope-Geffen-A&M, Sanctuary Records, Decca Label Group, Universal Motown/Republic Group. The Universal Music Group owns the most extensive catalogue of music in the industry.